Start-Up
- 1982 ----- color ----- 29 min ----- vhs
- The genesis of John DeLorean's ill-fated attempt to produce and market an $18,000 sports car. covers the problems of securing high-risk capital, structuring a management team; operating in a foreign country under a government loan from the host country; coordinating suppliers; and dealing with supply and production schedules, cost overruns, riots in Belfast, facilities construction, marketing and overhead.
- Topics: (Business Finance, International Business, Management)
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