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Manufacturing Miracles
- 1987 ----- color ----- 35 min ----- vhs
- Provides an in-depth study of the painstaking evolution of labor-management cooperation at a Japanese firm. Shows how Mazda Motor Company became a remarkably flexible and intelligent industrial organism through the deliberate nurturing of a committed and resourceful workforce. In response to the 1975 oil crisis, instead of laying off its' skilled workforce, Mazda redesigned its' gas guzzling rotary engine. The crisis convinced Mazda that its competitive edge would come not so much from low labor costs or fancy technology as from higher value added by its workforce.
- Topics: (Industry, Japan, Management, Personnel Management)
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