EMC: Abstract: K.I.T.A., or What Have You Done for Me, Lately?

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K.I.T.A., or What Have You Done for Me, Lately?

• 1969 ----- color ----- 23 min ----- 16mm
• Frederick Herzberg calls "K.I.T.A." (a kick in the ass) the simplest way to get people to work. Improvements in "hygiene": wages, working conditions, fringe benefits, etc., do not have a lasting motivational effect. People are motivated depending on how they are used on the jor, not on how well they are treated.
• Topics: (Labor Relations, Management, Personnel Management)

		Educational Media Collection risimiki@u.washington.edu Modified: January 11, 2007